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About Us > Philosophy

Our Philosophy

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At Platinum we pride ourselves on learning about you, the person and the professional, to truly understand what is unique about your experience in order to draft a CV that hits the mark with employers.  Moreover, we work with you to find live vacancies during the process to improve the focus of your CV.

The reason for this simple approach is that employers hire people for their unique abilities, as well as a track record in relevant skills and your fit with the culture of the firm.  As such, your CV must illuminate your relevant strengths, values and motivations. Unfortunately, this is where most CVs fall down.

Many CV pundits will advise you to produce a technically perfect CV, containing all the essential sections and formatting.  They warn against errors like poor spelling, cluttered presentation and missing dates that cause prospective employers to doubt the competency of the applicant. All these are valid.

However, even when you correct for the cosmetic and technical errors, many CVs still lack punch. You can write a perfectly constructed CV with all the right headings, but it still doesn’t work.  That is because people fail either to:

  1. Fully probe their strengths needed to meet the demands of a particular job
  2. Convey these skills and character traits powerfully on paper.

At Platinum, we guarantee to make your CV focused and persuasive.